{"product_id":"before-self-care-company-sensitive-toothpaste","title":"Before: Sensitive Toothpaste","description":"\u003cp\u003e\u003cstrong\u003eA gentle daily toothpaste for sensitivity relief and enamel support.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWHY YOU’LL LOVE IT\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBefore’s award-winning Sensitive Toothpaste is designed to help soothe teeth and gum sensitivity while supporting overall oral health. Formulated with sodium fluoride, this gentle, low-abrasion toothpaste helps fight cavities, remineralize enamel, and leave teeth feeling clean, polished, and refreshed.\u003c\/p\u003e\n\u003cp\u003eThe silky texture and ultra-cool SuperMint flavour deliver a fresh brushing experience without the harsh or stripped feeling of traditional toothpastes. Made without SLS, parabens, peroxide, or artificial flavours and colours, and packaged in an industry-first plant-based sugarcane tube that is 100% recyclable.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan data-sheets-root=\"1\"\u003eWHY JILL LOVES IT\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003eI discovered Before a few years ago and haven’t looked back since! It was so important for me to find a cleaner, more natural toothpaste that I could feel good about for the whole family, and now it’s a staple in our daily routine that we all genuinely love.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003ePlease note: all Jilly Box products are final sale, and we cannot accommodate returns or exchanges.\u003c\/em\u003e\u003c\/p\u003e","brand":"Jilly Box","offers":[{"title":"Default Title","offer_id":45820820029576,"sku":"BEFORE-SELF-CARE-TOOTHPASTE-SENSITIVE-MARKET","price":12.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0271\/1191\/5656\/files\/26SU-Before-Toothpaste-Artboard17.jpg?v=1778698091","url":"https:\/\/jillybox.com\/products\/before-self-care-company-sensitive-toothpaste","provider":"Jilly Box","version":"1.0","type":"link"}